For roofers, plumbers, HVAC and every local service business

Help me get leads, guys.

We're the guys. We build your website, get you found on Google and run your Google Ads, so your phone rings with real jobs. Not tire-kickers. Not robots. Jobs.

Get my free lead check See how your leads are dying

Psst. Poke the guys.

This happens every day

Oh my God, they killed your leads!

Somebody in your town needed you today. Here's how they ended up calling the other guy.

Death by slow website

Over half of people bail on a site that takes more than 3 seconds to load on their phone. They tap back and call the next guy.
Death by invisible Google profile

"Roofer near me." Three businesses show up on the map. If you aren't one of them, you don't exist.
Death by voicemail

Someone with a burst pipe isn't leaving a message. They're calling until somebody picks up.
Death by ads aimed at Nebraska

Google Ads on autopilot spend your money on clicks from three states away and people searching for "free".

Leads Mike lost while you read this: 0 (made-up number, very real problem)

Respect my conversion rate!

What the guys do

Three things. All of them make the phone ring.

No "brand awareness." No 40-page strategy decks. If it doesn't get you a call, Brad doesn't want it.

1
Websites that make the phone ring

Fast on a phone, clear in five seconds, and a call button that never leaves the screen. Built for the person standing in a flooded basement.
- Loads fast on a bad signal
- Every page asks for the call
- Quote form that actually reaches you
2
Show up on Google

Your Google Business Profile, your reviews and the pages Google needs, so when someone in your town searches, you're in the top three.
- Google Business Profile, done right
- A review system your crew will use
- Local pages for the towns you serve
3
Google Ads that don't light money on fire

Ads aimed at your service area and the jobs you want. We cut the junk searches and track every call back to the dollar.
- Only your service area
- Junk searches blocked
- Every call tracked

The business plan

Most marketing companies have a three-phase plan.

Them

Phase 1 Take your money
Phase 2 ?
Phase 3 Profit (theirs)

The guys

Phase 1 Find where your leads are dying
Phase 2 Fix the website, Google profile and ads
Phase 3 Your phone rings. You go do the job.

You know, I learned something today.

Leads don't come from a pretty website. They don't come from posting on Facebook every Tuesday, and they definitely don't come from a guy at the gas station.

They come from three things: showing up when someone in your town searches, loading fast when they tap, and making it dead simple to call you. Do those three things better than the other guy, and you win the job.

That's it. That's the whole speech.

I have QUESTIONS!

Dale's questions (they're actually good questions)

Dumb questions from Dale

Can't I just buy 40,000 leads from a guy?

You can. Most bought leads get sold to four or five of your competitors at the same time, so you're racing them to the phone for a job nobody wins on price. Leads from your own website and your own Google profile are yours alone.

How fast does the phone start ringing?

Google Ads can start sending calls within days of going live. Showing up on Google Maps and search takes longer, usually a few months, and anyone who promises page one next week is lying to you. We'll tell you straight what to expect for your town and your trade.

What kind of businesses do you work with?

Local service businesses. Roofers, plumbers, HVAC, electricians, landscapers, detailers, cleaners, painters, concrete guys. If people search for you when something breaks, we can help.

What do I get from the free lead check?

We look at your website, your Google profile and your ads (if you run them), then tell you exactly where your leads are dying and what we'd fix first. No 40-slide deck. No pressure.

Do I have to understand any of this?

Nope. That's what the guys are for. You run the jobs. We make the phone ring.

Every lead is a little gift

Mr. Leadsy, the Christmas Lead

He's golden. He's warm. He wears a little Santa hat. And he shows up at your business every time a new customer fills out your form.

Hidey-hey, a lead is on the way,
he's golden and he's ready and he wants to book today.

Send me a Mr. Leadsy

Free. Takes a minute.